Schuman Cheese finds consumers will pay more for transparency in cheese products

According to the company, in order for a product such as Parmesan to receive its "True Cheese" designation it can only contain four ingredients: cow's milk, enzymes, salt, and rennet.

Schuman Cheese, with the help from marketing agency Emergent, is continuing to roll out its “True Cheese” program to tackle the issue of Italian hard cheese adulteration, which is estimated to account for roughly $375m of cheese sold in the US and 20% of the hard Italian cheese category. 

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